Project Overview
Enterprise CRM and marketing automation platform used by 100+ sales representatives. 55% conversion increase with AI lead scoring engine developed in Python/scikit-learn, behavioral tracking, email automation, WhatsApp Business API, SMS campaign management, sales pipeline automation. Customer acquisition cost (CAC) reduced 40%, sales cycle decreased from 45 to 28 days.
Success Metrics
+55%
Conversion
-40%
Cac Reduction
80%
Automation
-38%
Sales Cycle
100+
Users
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